Truckin'

Ben & Jerry’s Launches Ice-Cream Truck

Move over, fro-yo truck and cue “Truckin’”: Ben & Jerry’s is launching a new ice-cream truck that’ll roam the streets of New York from May 28 (when it’ll be parked outside of MoMA) till the first week of July (and possibly later into the summer). Details are still sketchy, but we’re told it’s a safe bet the truck will stock the Bonnaroo Buzz flavor currently being sold only at scoop shops, and may also offer blended-coffee drinks that we’re told are in the works. Follow the truck’s newly launched Twitter page to stay posted.

Ben & Jerry’s Launches Ice-Cream Truck